In this groundbreaking new series hosted by Niall Ferguson and based on his bestselling book The Square and the Tower, Ferguson visits network theorists, social scientists and data analysts to explore the history of social networks. From the Reformation and 17th century witch-hunting, through the American Revolution and to the nightmare visions of Orwell’s 1984, Ferguson explores the intersection of social media, technology and the spread of cultural movements. Reviewing classic experiments and cutting-edge research, Ferguson demonstrates how human behavior, disruptive technology and profit can energize ideas and communication, ultimately changing the world.
History 10171%
American Masters70%
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Mind Field82%
How Do They Do It?76%
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Arnold78%
How It's Made75%
The Story of Film: An Odyssey77%
Eli Roth's History of Horror64%
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Hot Girls Wanted: Turned On63%
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