How to Become TripAdvisor’s #1 Fake Restaurant
The Shed at Dulwich was the number one rated restaurant in London, with foodies, celebrities and bloggers trying to get a table. The main obstacle for them, however, was that it didn't exist. Over the course of 8 months VICE's Oobah Butler used an assault of fake reviews to get his 'restaurant' to the hallowed top spot on TripAdvisor. With his phone perpetually ringing, PR agencies begging to represent it and TV crews pitching shows, Oobah decided he had no choice but to open its doors for one night only. Here is Oobah's journey into a false reality that captured the world's attention.
Oobah Butler
Director
Tropic Thunder: Rain of Madness68%
Talking Funny73%
Kevin Hart: Seriously Funny70%
Jackass Presents: Bad Grandpa .559%
Kevin Hart: Irresponsible67%
Good Hair64%
The Aristocrats59%
Sherman's March64%
Trainwreck: Balloon Boy58%
Trainwreck: The Real Project X59%
Evil Influencer: The Jodi Hildebrandt Story62%
Jim Carrey: Unnatural Act75%
Kevin Hart: What Now?64%
Roger & Me71%
Fuck64%
McQueen74%
Patton Oswalt: Annihilation70%
In the Realms of the Unreal71%